PressThe 2008 U.S. Drinks Conference Returns to London for a Successful Second YearHeld at the Marriot Marble Arch on October 14th, the 2008 U.S. Drinks Conference welcomed a record number of delegates from across Europe as well as a diverse group of speakers and specialists. The aim of the conference was to provide European businesses with the information and expertise necessary to successfully establish their brands in the American market... U.S. Beverage Industry is ‘Recession-Resilient’“The economic crisis we’re going through is certainly having an impact on the business, but the research results clearly demonstrated that the U.S. beverage alcohol industry is recessionresilient,” said Mike Ginley, president of Next Level Marketing, at the recent U.S. Drinks Conference in London. American suppliers gathered at the event to gain insights for marketing brands stateside... US DRINKS: If you can make it there...The American market is often viewed as a Mecca by drinks brands, but does the reality match up to the dream? Gabriel Savage reports on the US Drinks Conference 2008, which highlighted¬ the risks and rewards for potential investors... |
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